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URL shortener

Stop paying monthly fees for link management. A complete URL shortener with custom slugs, click analytics, and referrer tracking you can launch in hours.

LOLovable
·0 remixes

Designed for

  • Small business owners & startup founders
  • Creating branded short links for campaigns
  • Tracking clicks and conversion sources
  • Organizing links with custom aliases

Key highlights

  • Link shortening
  • Custom slugs
  • Click analytics
  • Dashboard search
  • Auth and accounts
  • Marketing landing page

Technology stack

Frontend

  • React
  • TypeScript
  • Tailwind CSS
  • DnD Kit
  • Framer Motion
  • Recharts

Backend

  • Supabase

UI Components

  • shadcn/ui
  • Radix UI
  • Lucide Icons

Deployment

  • Lovable
  • GitHub

About this template

This template gives you a complete URL shortener that looks professional and you don't need any technical background to make it work. Paste a long URL, get a short link, share it anywhere—and see exactly who clicks.

The technical parts are already handled. Supabase authentication, redirect routing, click logging, device detection—all done. You can focus on shortening links and understanding your traffic instead of wrestling with infrastructure.

Seven pages come ready to go: a marketing landing page with a live inline shortener, an authentication page with email and Google sign-in, a links dashboard with search and summary stats, individual link detail pages with charts, a settings page for profile and theme, a redirect resolver, and a 404 page. The landing page even includes a feature showcase with animated tabs and a testimonial section.

Instead of paying $25–50/month for a link management tool you'll barely customize, you get a fully working shortener in hours—your own branding, your own domain, no per-link limits, no subscription.

This Template Typical Paid Tools
Cost Free to start $25–50/month
Setup time Hours Days to weeks
Customization Full control Limited to plan tier
Lock-in None—export anytime Subscription required

Best Use Cases

Campaign Link Tracking

Create short links for each marketing channel—email, social, paid ads—and see which ones drive real traffic. The referrer and device breakdowns give you data you can act on. Knowing where your clicks come from helps you double down on what works and stop wasting budget on what doesn't.

Branded Short URLs

Replace generic link shorteners with your own domain and custom slugs. A link like yourbrand.com/s/launch looks more trustworthy than a random string from a third-party service. That trust translates to higher click-through rates, especially in emails and social posts where credibility matters.

Client Reporting

Agencies and freelancers can create short links for client campaigns and share click analytics as proof of performance. The per-link detail page with charts for clicks over time, referrers, and device breakdown gives clients a clear picture. Visual reports save you the time of building slide decks from spreadsheet data.

Internal Link Management

Teams sharing resources, onboarding docs, or event registrations internally can use custom slugs that are easy to remember. The dashboard search and summary stats keep everything organized. When someone asks "how many people clicked the training link," you have the answer in seconds.

See yourself in one of these? Remix this template and start building.

What You Can Build

This template gives you the foundation for:

  • A branded link shortener on your own domain that replaces Bitly or TinyURL—with full analytics you control
  • A campaign tracking hub where every marketing link feeds back click data by channel, device, and referrer
  • An internal short-link tool your team uses to share and track resources without paying per seat

Getting Started

Step 1: Remix This Template

Click "Remix" to create your copy. You'll have a complete URL shortener ready to customize—seven pages including a marketing landing page, authentication, links dashboard, link detail with analytics charts, settings, a redirect resolver, and a 404 page. All the pages and features are already working—you just need to make it yours.

If this template isn't the right fit, you can remix a different one—no wasted work.

Step 2: Customize Your Brand

Change colors to match your brand identity. Update fonts to reflect your style. The default design uses a clean sky-blue palette with the Figtree typeface, but Lovable's visual editor lets you modify layouts, colors, and typography and see changes instantly as you work. You don't need to know code to make it look exactly how you want. Swap out the landing page testimonials and feature copy to describe your own product or service.

Step 3: Add Your Content

Replace the sample landing page text with your own messaging. Update the hero headline, feature descriptions, and testimonial quotes to reflect your brand story. Create your first short links and test the redirect flow end-to-end. The inline shortener on the landing page already works—paste a URL and watch it generate a short link you can copy and share.

Step 4: Connect Your Tools

Add Google Analytics to track page views alongside link clicks. Connect your email marketing tool to capture sign-ups from the landing page. Integrate with Slack or Discord for click notifications if your team wants real-time alerts. Lovable has built-in integrations for the tools marketers and small teams actually use.

Step 5: Go Live

Deploy your URL shortener with one click. Lovable handles the hosting, security, and performance optimization automatically. Connect a custom domain so your short links carry your brand. Your shortener goes live worldwide in minutes, and you can start sharing branded links with your audience right away.

Conclusion

This URL shortener template works for marketers, creators, and business owners who want link tracking without paying for bloated SaaS tools. You get branded short links without monthly fees, click analytics without complex dashboards, and a professional landing page without hiring a designer.

Whether you're launching your first campaign or replacing an expensive link management subscription, this template gives you a solid foundation. The redirect routing handles real traffic, the Recharts-powered analytics display cleanly on any device, and Supabase authentication keeps your links secure. The template is free and takes a few hours to customize—you could be shortening and tracking links by tonight.

Features & capabilities

  • Inline Live Shortener

    The landing page hero includes a working URL shortener that writes to your database and returns a real short link visitors can copy immediately.

  • Custom Slug Support

    Let users pick memorable custom slugs when creating links, so short URLs are readable and branded instead of random character strings.

  • Clicks Over Time Chart

    A Recharts line and area chart on every link detail page shows click volume by date, helping you spot trends and measure campaign timing.

  • Referrer Breakdown

    A bar chart groups clicks by referrer source so you can see whether traffic comes from social, email, direct, or other channels at a glance.

  • Device Breakdown

    A pie and donut chart shows the split between desktop, mobile, and tablet clicks, helping you optimize content for your actual audience devices.

  • Link Dashboard with Search

    A data table lists all your short links with summary stat cards and a search bar that filters results client-side for instant lookups.

  • Row-Level Actions

    Each link row has a dropdown menu to copy the short URL, open the destination, view analytics details, or delete with a confirmation dialog.

  • Google OAuth Sign-In

    Users can sign up or sign in with Google alongside email and password, reducing friction and increasing sign-up conversion rates.

  • Anonymous Link Claiming

    Visitors can shorten a link before signing up, then claim it after registration via a session handoff—removing the sign-up barrier from first use.

  • Redirect Resolver

    A dedicated route resolves short slugs, logs a click row with referrer and device data, then redirects the visitor to the destination URL.

  • Theme Switching

    A settings page lets users toggle between light and dark themes, with preferences persisted so the interface matches their preference on return.

  • Animated Feature Showcase

    The landing page includes auto-rotating tabs with a progress bar and cross-fading mockups that highlight shorten, customize, and analyze workflows.